Bud Light shakeup: Anheuser-Busch U.S. marketing head is out - NBC News
Nov 16, 2023 · Beer giant Anheuser-Busch says its head of U.S. marketing is leaving, months after its Bud Light brand lost its position as the top beer brand in the country.
Has Bud Light survived the boycott? Year after influencer backlash ...
May 9, 2024 · Bud Light sales remain flat more than year after the brand faced a conservative boycott from consumers angered over its teaming up with influencer Dylan Mulvaney. AB InBev, which owns Budweiser...
Bud Light boycott likely cost Anheuser-Busch InBev over $1 ... - CNN
Feb 29, 2024 · Anheuser-Busch InBev (BUD) reported record revenues for 2023 Thursday but said its “full growth potential was constrained” by its US business, where sales were hurt by a boycott of Bud Light over...
Bud Light controversy cost parent company about $395 million in ... - CNN
Aug 3, 2023 · Sales to US retailers declined by 14%, under-performing the wider beer industry, primarily due to the decline in the volume of Bud Light it sold, the company said in a statement. Revenue fell $395...
Anheuser-Busch exec steps down after Bud Light sales slump ... - CBS News
Nov 16, 2023 · Anheuser-Busch InBev's U.S. chief marketing officer is leaving the beverage giant following public backlash over a promotion that led to a sharp drop in sales of Bud light, one of the company's...
Bud Light is ‘coming back’ but controversy is a ‘wake-up call ...
Jun 20, 2023 · Bud Light sales have tumbled since the company’s partnership with transgender influencer Dylan Mulvaney sparked an anti-trans backlash and calls for a boycott. The company’s tepid response angered...
Bud Light boycott takes fizz out of brewer's earnings : NPR
Aug 3, 2023 · Bud Light's parent company is confirming big losses in U.S. sales and profits from this spring's boycott and backlash as executives now assert that the drain has been stabilized. Anheuser-Busch...
Bud Light Is No Longer America’s Top-Selling Beer After Boycott
Jun 14, 2023 · Bud Light has been dethroned as the nation’s top-selling beer in recent weeks, a data analytics company said, a sign that the backlash the brewer received from conservatives over its...
Newsroom & Press Releases - Anheuser-Busch
5 days ago · Anheuser-Busch Continues Longstanding Commitment to Folds of Honor with Bud Light and NFL Ahead of National First Responders Day View Article
'Nobody imagined it would go on this long': Bud Light sales ... - NBC News
Sales of Bud Light continue to plummet, reflecting ongoing backlash to the brand's decision to hire transgender influencer Dylan Mulvaney as a spokesperson.