Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches …

A tracking template lets you put additional information in the URL to identify the source of an individual ad click. For example, you can add URL parameters that will tell you which …

About URL options You can create or edit the URL options at the account, campaign, ad group, keyword, or sitelink level. URL options consists of three main sections: " Tracking template:" …

We suggest using ValueTrack parameters in your tracking template, but you can also insert them in your final URL and custom parameters. Note: ValueTrack IDs are 64-bit. If you aren’t …

Create or edit custom parameters at the keyword level First, add the “Custom parameters” column to your ad group or keyword table:

View your keyword performance In your Google Ads account, click the Campaigns icon . Click the Audiences, keywords, and content drop down in the section menu. Click Search keywords. On …

Der Keyword-Planer erleichtert Ihnen die Suche nach Keywords für Ihre Suchkampagnen. Mit diesem kostenlosen Tool lassen sich neue Keywords finden, die sich auf Ihr Unternehmen …

A tracking template at the ad group, campaign, or account level applies to all of the ads in the corresponding ad group, campaign, or account. If you define multiple tracking templates at …

By adding utm campaign parameters to the destination URLs you use in referral links and ad campaigns, you can view which campaigns refer traffic. When a user clicks a referral link, the …

Learn more about creating custom parameters for advanced tracking ValueTrack parameters represent the value in a URL parameter (e.g. the “ {network}” in the URL parameter “network= …