Coca-Cola's latest AI-generated ad has ignited controversy online, raising questions about creativity and ethics in ...

DPR&Co Advertising Co-Founder Richard Ralphsmith says generative AI has been the “biggest story” in advertising over the last ...

A survey of more than 4,000 UK workers found that 38 percent believe AI is directly responsible for increased efficiency in ...

Campaign aimed at encouraging donations to grant life-changing wishes for children battling critical illnesses tops DAIVID’s Holiday Ads Chart SEATTLE — December 3, 2024 – A heartwarming campaign from ...

Pratik Thakar, Coca-Cola’s vice president and head of generative AI, explained to Ad Age that the company wanted to connect its traditions of the campaign to the future of technology. Additionally, he ...

We explore how AI is being used in marketing, the benefits and key use cases, as well as concerns and how marketers can best ...

As India aims for a $35 trillion economy by 2047, Coca-Cola India supports the growth of its non-alcoholic beverage sector ...

How do you know when something is really taking advantage of AI technology, and when it’s you that’s being taken advantage of ...

Amid the search for Hannah Kobayashi, 30, who vanished during a layover in Los Angeles last month, investigators announced on ...

Coca-Cola's Christmas ad has become something of a seasonal hallmark, but this year's AI-aided TV ad is causing controversy.

The ad rushes through its shots so quickly that viewers barely have time to process what’s unfolding on the screen.

A Coca-Cola holiday campaign created with artificial intelligence ignited an ad-world controversy last week, though viewers ...