Coca-Cola's latest AI-generated ad has ignited controversy online, raising questions about creativity and ethics in ...
The Coca-Cola Company will continue to “earn” its brands’ price points with consumers, leaning into marketing as a key ...
Amid the search for Hannah Kobayashi, 30, who vanished during a layover in Los Angeles last month, investigators announced on ...
Los Angeles-based Zevia soft drinks has gone all-out to ridicule Coca-Cola’s AI-powered Christmas ad with a spoof that takes ...
How do you know when something is really taking advantage of AI technology, and when it’s you that’s being taken advantage of ...
Pratik Thakar, Coca-Cola’s vice president and head of generative AI, explained to Ad Age that the company wanted to connect its traditions of the campaign to the future of technology. Additionally, he ...
We explore how AI is being used in marketing, the benefits and key use cases, as well as concerns and how marketers can best ...
Coca-Cola in Australia and Coca-Cola Europacific Partners (CCEP) are trialling Coke&Go, a new AI vending concept, at Sydney ...
DPR&Co Advertising Co-Founder Richard Ralphsmith says generative AI has been the “biggest story” in advertising over the last ...
Also Read: Nvidia's new AI tool can create sounds never heard before, could revolutionise music Coca-Cola instead of recognising this as a mistake, justified it by stating that it "remains ...
The ad rushes through its shots so quickly that viewers barely have time to process what’s unfolding on the screen.
A survey of more than 4,000 UK workers found that 38 percent believe AI is directly responsible for increased efficiency in ...