Media figure and girl dad Paul Pabst offers an insightful look at what it was like to share the joy of the Caitlin phenomenon ...

A B.C. native is now a Nike-sponsored athlete. Nelson's Matti Erickson, who competes as a track and cross-country runner ...

The All-America point guard talks about her relationship with coach Kenny Brooks, maturity and her pro dreams.

For many basketball players, securing a signature shoe deal isn’t just a milestone – it’s a dream and a lasting symbol of ...

Robinson has been involved in the Yardrunners program, which spotlights the impact of historically Black colleges and ...

With the Nike GT Hustle 3, Paige Bueckers combines style and personal flair, marking a historic moment for college athletes ...

There is also her endorsement contract with Nike, which is reportedly $28 million over eight years. Clark is one of two ...

The Unrivaled Basketball League appears to be pulling out all of the stops to land Fever All-Star Caitlin Clark.

The Jordan Heir Series sneakers were designed specifically to support women players as they run and cut through the court.

Relo Metrics (formerly GumGum Sports), the leading AI-powered sponsorship analytics platform for real-time data decisions, has today released the find ...

Gatorade and Delta -- are the most recognized by the league's fans in the fourth annual Sponsor Breakthrough study fielded ...