Marketers will be able to measure and optimise the effectiveness of their creative at scale using marketing mix modelling (MMM) through a new global partnership between MASS Analytics, a leading ...
On 15 January 2025, the EU Commission published its Recommendation on reviewing outbound investments in technology areas critical for the economic security of the Union. The Recommendation aims to ...
In the 15 years since On first offered us the chance to ‘run on clouds’, the insurgent Swiss outfit has become a major player ...