ISPO6d
How Brands Can Win with Sustainability Strategies
We spoke with Fredrik Ekström, a brand strategist and consumer behavior specialist with over 20 years of experience working ...
ISPO19h
ISPO Textrends
The award is handed out twice a year and honors trends in the textile and apparel sectors, set by experts two years in advance. Participants can submit their most innovative apparel or textile ...
ISPO6d
Multi-Brand Stores vs Pop-Up Stores: Choosing the Right Retail Strategy for Your Sports Brand
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ISPO5d
Multi-Brand Stores vs. Pop-Up Stores: Die richtige Einzelhandelsstrategie für deine Sportmarke
Erkunde die sich wandelnden Strategien im Sportfachhandel und setze den Fokus auf das Wachstum von Multibrand- und ...
ISPO6d
Magasins multimarques ou magasins éphémères : Choisir la bonne stratégie de vente au détail pour votre marque de sport
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ISPO6d
Cómo pueden ganar las marcas con estrategias de sostenibilidad
Según Ekström, el modelo tradicional de consumidores que admiran pasivamente las marcas desde lejos está anticuado. Los consumidores de hoy esperan una interacción más profunda y quieren ser ...
ISPO6d
Comment les marques peuvent gagner avec des stratégies de durabilité
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