Nipun Kaushal, Chief Marketing Officer, YES Bank, reflected on the institution's remarkable comeback journey and rebuilding ...

The campaign has been rolled out across a range of platforms, from in-store displays to social media and digital channels ...

At the e4m Screen Age, Mobile Marketing Conference 2024, Sameer Satpathy delivered a keynote session on how brands can adapt ...

Honasa Consumer Limited, home to brands like Mamaearth, The Derma Co., Aqualogica, Bblunt, Dr. Sheth's, and Staze Beauty, has ...

Nazara Technologies has raised Rs 855 crore via a preferential issue, as per media reports. The funds are meant to help the ...

In October 2024, Mint recorded a remarkable 42.3 million unique visitors. Readers spent an impressive 103 million minutes on ...

Apurva Sircar, who recently quit Bandhan Bank, has joined Leander Paes’s Flying Man Ventures as Chief Executive Officer. He ...

Quick commerce platforms have proven their relevance by addressing the need for speed & convenience, shared Meghna Apparao, ...

From aroma-filled campaigns to delightful tactile experiences, here's a list of the most creative sensory marketing campaigns ...

Experts say this new streaming model could attract advertisers looking for innovative ways to engage with audiences ...

Thums up, JK Tyres, Kajaria, Comfort, Astral Pipes, Beardo and Daawat are among the brands that have been onboarded as ...

Indian cricket icon Rohit Sharma as the brand ambassador for its trains app. This exciting partnership is set to elevate ixigo’s reach across the nation, solidifying its position as the ultimate app ...