Jaguar boss blasts 'vile hatred and intolerance'
Jaguar boss disappointed by 'vile hatred' over new car-free advert
Rawdon Glover, Jaguar managing director, told the Financial Times: “If we play in the same way that everybody else does we’ll just get drowned out. “So we shouldn’t turn up like an auto brand. We need to re-establish our brand and at a completely ...
The British luxury carmaker’s latest promotional video went viral as it didn’t feature any vehicles, rather had models posing ...
Daily Maverick on MSN22m
After the Bell: Jaguar pounces! And misses the marketing markIn a bold move that has left enthusiasts scratching their heads, Jaguar's rebranding effort has swapped its iconic feline ...
Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...
The boss of Jaguar has defended the carmaker’s controversial rebrand and said criticism of its marketing campaign had ...
Jaguars's rebrand has ignited a wave of debate. This attempted rebrand offers three critical lessons for CEOs attempting to ...
Jaguar holds a reputation for targeting male car drivers — and ones with plenty of money. For instance, the company's "Good ...
For all companies, there comes a time when a rebrand is needed—either to attract new customers, to keep the old ones ...
The managing director of Jaguar has said he was disappointed by the “vile hatred and intolerance” in responses to a clip of ...
When Jaguar returns with its new four-door electric GT car in 2026 it will have a lot of luxury competition to outshine.
Jaguar will cut its showrooms from 80 to around 20 by 2026, as it looks to target the wealthiest parts of the country with ...
Results that may be inaccessible to you are currently showing.
Hide inaccessible results
Feedback