Brands that embrace AR technology have great potential to create unique and engaging experiences that drive business results.

Researchers from Seoul National University College of Engineering announced they have developed an optical design technology ...

To do this, surgeons wear augmented reality goggles during surgery. They project 3D computed tomography (CT) and MRI scans ...

Smartphone-based augmented reality, in which visual elements are overlaid on the image of a smartphone camera, are extremely ...

Why Augmented Reality Might Be a Risk—The Hidden Dangers You Should Be Aware Of! UK prime minister responds to Russian ...

Technology continually shapes and transforms how we interact with everything around us. When it comes to driving, the latest ...

Augmented Reality (AR) is transforming industries, from gaming and education to retail and healthcare. With the potential to ...

Explore the AR exhibition Looki Look by artist Aurélien Jeanney at Alliance Française, a fun interactive experience for all ...

A giant mural with bright colors and beautiful flowers paints a picture of Reservoir Hill's future. Shawn James, owner and ...

The headsets would give soldiers crucial information at a glance, creating a tactical advantage on the battlefield—but implementing them has proven a difficult task.

It was back in September when Meta first revealed an early prototype of its Orion AR glasses, and while they are a long way ...

Augmented Empire is a turn based strategy game with great production values and an intriguing story and characters.