Nike has always been more than a league sponsor — we’re a strategic partner with an unwavering commitment to growing the game ...

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...

Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with ...

Nike has not faced significant criticism for its basketball uniforms. LaRocca said, "you'll certainly see fresh new products ...

That’s because Duke has a contract with Nike that runs through the 2027 season. Nike is the exclusive supplier of uniforms, ...

Brian Niccol took the reins last month, leaving the top job at Chipotle to become Starbucks’ third CEO in three years. But ...

Nike and the NBA have announced Nike will keep exclusive rights to manufacture uniforms, on-court apparel and fan apparel for ...

Each has a new CEO at the helm ... a 12-season extension of Nike’s partnership with the NBA and WNBA, ensuring the swoosh will stay on pro-basketball’s uniforms and official apparel.

Both the NBA and WNBA reportedly agreed to a 12-year contract extension with Nike that would keep the sneaker and apparel ...