Before this weekend, you'd probably never heard of Epsilon Data Management. But the Texas-based marketing firm had almost certainly heard of you. In fact, the company behind the high-profile leak of ...
How can brands market to their target audience if they don’t actually have a full picture of who their target audience is? According to Ric Elert, president and COO of outcome-based marketing company ...
Eric Stein is EVP of Digital Strategy at Epsilon, a data-driven marketing services firm and a division of Alliance Data Company. AdExchanger.com: First, can you talk a bit about Epsilon’s corporate ...
Epsilon is the world’s largest permission-based e-mail marketer. Other companies, such as Best Buy, use Epsilon to send promotions or other e-mails to their customers. Naturally, the company has ...
Epsilon, an email marketing service provider, suffered a data breach last week and the apologies from its big-name customers keep belatedly pouring in. Target, Marriott, Chase and others are doing the ...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Maja Milicevic, co-founder and principal ...
Epsilon announced a security breach that exposed millions of Americans. April 8, 2011— -- Spot Quiz: What does the word Epsilon mean to you? It is the fifth letter of the Greek alphabet. As I ...
It's great to see Epsilon Net (ATH:EPSIL) shareholders have their patience rewarded with a 31% share price pop in the last month. Zooming out, the annual gain of 154% knocks our socks off. Assuming no ...