Uber has said its ad business is on track to generate $1.5 billion in revenue in 2025. It's hoping a new insights platform ...

Companies will also be able to use the Intelligence platform's insights to directly advertise to consumers. Business Insider ...

From 2015’s ad tech gold rush to today’s cautious comeback, telcos are again testing whether they can turn subscriber data ...

By Foo Yun Chee and Louise Rasmussen BRUSSELS, Dec 8 (Reuters) - Meta's proposal to use less personal data for targeted ...

View of main building with logo and signage at the headquarters of professional social networking company LinkedIn, in the Silicon Valley town of Mountain View, California, August 24, 2016. (Photo by ...

The Federal Trade Commission has fined online therapy company BetterHelp $7.8 million for allegedly sharing consumer data with third parties like Facebook and Snapchat for advertising purposes. The ...

Advertising data shows Meta is making its pitch in D.C. and media markets around nine state capitals — a sign that ...

Tony is the CEO of Visible Factors, a data-driven marketing agency whose clients include Ticketmaster, Blue Bottle, and Carbon 38. It’s been over a year since the Apple iOS 14.5 update sent shockwaves ...

Apple is doubling down on raising consumer awareness of privacy risks in a new ad campaign, unveiled today, which puts the spotlight on how the data broker industry trades in mobile users’ personal ...