Are you looking for a data-driven way to connect with your target audience and secure more sales? If you answered yes, a compelling case study could be just the thing you need. Case studies are ...

Maya Tran, CEO of Maxinq Beauty, weighs the runaway success of the company’s augmented reality tool, Maxinq Mirror, against ...

The Walt Disney Company is an American multinational media and entertainment conglomerate operating in multiple segments including media networks, studio entertainment, and theme parks and experiences ...

Zero Co’s brand mission is clear: lead the way in “untrashing” the planet while helping customers ditch single-use plastics. Founded in 2019, the Australian-based sustainability brand sells ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When prospects are in the awareness or consideration phase in their buyer’s journey, there’s ...

The Case of São Paulo, Brazil: Optimizing Wastewater treatment plants in the metropolitan area of Sao Paulo This case study focuses on the experience of São Paulo, Brazil and SABESP (Companhia de ...

During my decade as dean of Harvard Business School, I spent hundreds of hours talking with our alumni. To enliven these conversations, I relied on a favorite question: “What was the most important ...