TikTok is on track to triple its ad revenue this year, surpassing the revenue of Twitter and Snap combined. Boosted by growing engagement and commerce activity, TikTok’s ad revenue is projected to ...

Seven months ago, TikTok surpassed one billion worldwide users, breaking into a club that previously consisted only of Google and Facebook apps. Since then, TikTok has been on a massive ad platform ...

It’s unclear exactly how much time elapsed between the shop listing the necklace for sale and TikTok noticing the controversy ...

TikTok now has over a billion users worldwide and is still operating as a somewhat new social media platform, having found mainstream success three years ago. In the beginning, it was clear that this ...

(Bloomberg) -- YouTube is running ads on TikTok targeting the app’s content creators, an effort to lure these valuable users to the Google-owned rival and capitalize on TikTok’s uncertain future. “I ...

Disclosure: Informa, which owns a controlling stake in Informa TechTarget, the publisher behind Marketing Dive, is also invested in Ascential, of which WARC is a part. Informa has no influence over ...

It’s official – TikTok is bringing ads to its search results. In TikTok Ads Manager, you’ll find the “Search Ads Toggle.” This newly added feature “leverages advertisers’ existing In-Feed Ad creative ...

ChatGPT ads might already be here; TikTok’s new ownership deal has marketers spooked; and California unveils a new consumer ...

TikTok announced today that it’s launching a new ad product called “Branded Mission” that will allow creators to connect with brands and possibly receive rewards for videos. With the new ad product, ...

TikTok has pretty much taken the attention of everyone with its short form videos, and the app is now apparently preparing a way to let users remove ads from the experience for a monthly fee. The ...