Page speed optimization should be at the core of your SEO strategy. Your page speed is just as important as site speed is to SEO. Here, page speed should not be mistaken for website speed. What is ...

The rules for mobile landing page optimization and standard landing page optimization are fundamentally different. The goals are different. The metrics use to track success of landing page conversion ...

Kristopher B. Jones is the founder and former President and CEO of Pepperjam (sold to eBay), managing partner of KBJ Capital, and the founder and CEO of LSEO.com and APPEK Mobile Apps. Google does not ...

Creating an effective SEO strategy involves foundational practices, advanced techniques, and ongoing analysis. Below are key tactics, tips, and steps to consider when developing an SEO strategy: It is ...

Landing pages can be used for PPC ads, mobile app downloads, promotional campaigns and more. On-page optimization tactics are intended to boost conversion, improve PPC quality scores, and provide a ...

Landing page optimization allows you to get your potential client hookes with your story of how you can make their life better. What follows is a list of resources that can be applied specifically to ...

"Never start a marketing campaign without a dedicated landing page." Oli Gardner, co-founder of Unbounce and founder of Outline, has lived by this mantra since 2009. Yet he still sees the same ...

Dave Bell, Co-founder and CEO of Gummicube, explains how app developers can leverage the power of Product Page Optimization and Custom Product Pages in the Apple App Store. In any marketing plan, ...

When improving product page rankings on Amazon, optimizing content on product pages can be quite similar to optimizing webpages for other search engines, like Google. All in all, Google and Amazon are ...