M is gaining omni-channel momentum as digital upgrades, Reimagine 125 stores and automated fulfillment lift sales and ...

Omni-channel retailing refers to the development of a seamless approach to the consumer experience through all available shopping channels, such as brick-and-mortar stores, smartphones, tablet ...

Opinions expressed by Entrepreneur contributors are their own. The consumer journey to make a purchase has evolved (and continues to do so) rapidly. There used to be a time when buying only happened ...

New report analyzes global marketing spend shifts, industry signals, and measurement priorities shaping marketing ...

An independent omni-channel advertising measurement platform used to "verify, attribute and optimize" audio, streaming and ...

Transitioning to an omni-channel supply chain undoubtedly brings many challenges for retailers. However, omni-channel is also a major source of supply chain innovation (see Figure 1). The journey ...

Omni-channel commerce will continue to be the name of the game in 2023. While inflation, spending uncertainty, and planning challenges are putting pressure on retailers, consumers will continue to ...

A challenging industry backdrop for the homeowner. A stark assessment from Marvin Ellison, CEO of home improvement retailer Lowe's Companies, one that comes hot on the heels of similarly downbeat ...

Opinions expressed by Entrepreneur contributors are their own. A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed ...

Over the past few years, American Eagle Outfitters‘ direct-to-consumer business (which mainly includes e-commerce) has grown rapidly, driven by the increasing popularity of online shopping and ...