Writing a pitch that will get a venture capitalist to agree to entrust you with thousands or even hundreds of thousands of dollars isn't easy. The reality is, no matter how polished your presentation, ...

Journalists are busy, and they’re only getting busier: According to our parent company, Cision’s 2025 State of the Media Report, one in two journalists is inundated with more than 50 media pitches per ...

Sometimes, people who are just getting started in business decide to throw themselves at as many media as possible with a generic press release. They send the same pitch to every breathing journalist ...

An elevator speech is a quick and effective way of getting someone’s attention, and getting them to see things your way. The concept of an elevator pitch is to engage your audience, make your point ...

Small businesses no longer have to limit themselves to local sales campaigns with a limited radius. Now, easy access to the World Wide Web gives business owners the power to reach mass audiences with ...

We get quite a few pitches from startups here at The Next Web. While some are quite good, there are a good number that are plain awful. People often ask us as to just how we like to be pitched via ...

Public Relations is the persuasion business. You are trying to convince the media, the public, your employees, your vendors, shareholders, someone, to do something -- change their opinion, reinforce ...

Opinions expressed by Entrepreneur contributors are their own. My inbox is constantly flooded with pitches from public relations (PR) professionals, and the majority of them are complete garbage.

An increasingly popular way to get media coverage for your business or your personal brand is by writing contributor articles for established media brands. Often, these pieces are referred to as ...

The following excerpt is from Wendy Keller’s book Ultimate Guide to Platform Building. Buy it now from Amazon | Barnes & Noble | iTunes Sometimes, people who are just getting started in business ...