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Mattel is revving up for a revival. A new season of Matchbox Adventures is coming to YouTube, sporting all-new races and ...

The toy giant's film division has 200 potential titles it could look to develop: "It’s the double-edged sword, because we’ve got so much pre-awareness but no story,” says vp Elizabeth Bassin at SXSW.

It’s a bittersweet rainy Wednesday morning for Dave Opdyke, perusing the shelves of one of his favorite stores one last time.

The advent and popularity of television that advertised postwar toys created an incredible market for the baby boom generation. Here's a look at some of the more popular trends, toys ...

Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...