Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

AchieveIt explains a process for creating a mission statement in a whitepaper, “Mission Statements: A How-To.” 1. Each participant brainstorms about why the organization exists, chooses his or her ...

Editor’s Note: This is one of the most-read leadership articles of 2014. Click here to see the full list. Companies have developed mission statements for years. It helps guide them by defining who ...

Every executive understands the importance of a mission statement, but do leaders know how to craft one that truly embodies the company culture they wish to build? On this note, a well-defined company ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

A program (e.g., department, school, or program) mission statement includes a description of the broad purposes the program is aiming to achieve, the primary functions or activities of the program or ...

When any organization is beginning, one of the most important steps is to create a clear, coherent mission statement. This statement should define the purpose of the organization, the main ideals that ...

Having worked in strategy for over 10 years and studied and lectured in strategy, I truly believe the act of “strategy making” can influence positive directions for companies and people by asking them ...

Crafting a compelling career mission statement is a pivotal step for ambitious professionals aiming to navigate their career paths with clarity and purpose. Whether you’re a recent graduate or a ...