The decision is part of Aamir Khan’s effort to make the film easily available to a larger audience, especially those who don’t have access to theatres or paid streaming services.

Aamir Khan's latest film, Sitaare Zameen Par, will debut on YouTube after its theatrical release, marking a significant shift in film distribution.

Aamir Khan has now applied a new strategy for his upcoming films and it is commendable. Instead of choosing platforms like Prime or Netflix, he has planned to release Sitaare Zameen on Youtube ...

Aamir Khan bypasses traditional streamers by releasing 'Sitaare Zameen Par' on YouTube Movies-on-Demand, setting a new distribution precedent.