Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...

ASMR videos - which claim to induce a tingling feeling in the viewer - have quietly become an internet phenomenon. When I was a child I sometimes experienced a pleasant physical sensation in my scalp ...

Ever felt a strange, relaxing tingle while listening to someone whisper or watching a quiet, repetitive task? You’re not alone. That sensation is called ASMR—short for Autonomous Sensory Meridian ...

As a marketer you may be tempted to chase down ad slots in trending videos ranging from Mukbang to pimple-popping and ASMR, but the odds are your target audience will watch your creatives as ...