"Unwind alongside iconic singer, songwriter and actress Rita Ora as she whispers her way through her everyday makeup routine. From a scalp treatment that works overnight without a trace of oily ...

Get to know the feel-good Instagram beauty that everyone is talking about even better. Here's what's going on in the world of ASMR beauty. So why do some feel it, and some don’t? A psychological study ...

You’ve heard about Cardi B tried it. You saw the Zoe Kravitz beer ad. But what is ASMR, exactly? Autonomous sensory meridian response (ASMR) is a heady way of saying “brain tingles.” For lots of ...

Sofia Carson invites you into a soothing ASMR makeup touch-up session, where she refreshes her look after a long day of press interviews. With gentle whispers and soft tapping, she walks through her ...

Love Island USA’s Amaya Espina (aka “Amaya Papaya”) brings soft glam and full-body tingles to this bubbly, whisper-filled episode of Hush & Brush. From a bare face to a full beat, Amaya walks us ...

A woman who filmed herself whispering at the camera has become a YouTube phenomenon – because her videos give people ‘head tingles’. Kimberley Tregidgo, 24, from Devon, is a so-called ASMR YouTuber ...

Autonomous Sensory Meridian Response (ASMR) is a spidery sensation felt across the scalp and up and down the spine, triggered by certain sensory experiences. Some people are triggered by the sound of ...

Perfectly precise winged eyeliner and true crime — hitting the sweet spot of the YouTube algorithm. For five years, Bailey Sarian’s YouTube channel catered to a small, but consistent audience within ...

Common ASMR triggers include whispering, hair play, and ear brushing. Not all people experience a positive response or any response to these triggers, though. ASMR, or autonomous sensory meridian ...