EA's bold shift towards generative AI redefines game creation with user-generated content, revolutionizing AAA game ...
Publishing giant Electronic Arts shows a concept of the different ways users could generate their own content in a game using ...
During EA's Investor Day 2024 presentation, the company showed investors a concept video of user generated content for games, ...
Electronic Arts (EA) is taking the gaming and AI scene seriously. Recently, Mihir Vaidya, chief strategy officer of EA, ...
At Investor Day 2024, EA revealed how AI can help create and expand game environments with the "Imagination to Creation" ...
Maxed out on full settings, EA FC 25 is a beautiful game. The stadiums, players, kits, and the like look as good as they ever ...
Electronic Arts unveiled its EA Sports App for connected entertainment beyond gaming will begin testing this fall.
AI is not just a buzzword for EA but it lies at "the very core of our business", says EA CEO Andrew Wilson. The publisher's Investor Day 2024 has been crammed full of AI talk, from the mobile ...
Electronic Arts has used AI to mine its own games and resources to give players the tools to create their own in-game content ...
The new EA Sports FC 25 introduces Rush mode, revamped tactics, and a new AI system, but it's not the convincing win it could ...
Nintendo’s Shigeru Miyamoto has said the company would rather go in a “different direction” than the rest of the video game ...